GREEN-HOUSE 2024

Art Direction | Experential Design | Exhibition Design

GREEN-HOUSE 2024 is one of the first and biggest sustainability event held at Singapore. This year, it will be organized in the newly open New Bahru, where we will be unveiling three immersive concept spaces, promising a memorable and inspiring experience for all ages.

I am in charge of the art direction to branding, determining the base direction for this year’s theme and art direction. This year we decided to go with connecting the zones through actions, hence the names of the different zones that we have, which is Renew, Reconnect, and Reimagine.

In addition, I have had the opportunity to also work with clients such as Mercedes-Benz, Helinox, and Castlery for design planning and coordination.

Festival Documentation

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Experiental Zones

For this year’s GREEN-HOUSE festival, it is coming back bigger than ever.
There will be three different zones spanning three different themes. Each zones represents different 
meanings and curations that contribute to sustainability.

Exhibition Collaterals

I am also in charged with planning and designing this year’ event collaterals
such as overall design and production for wayfinding planning and social media posts.